Set Up Automated Messages on WhatsApp Business

Ahmed Karim
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Automated messages are pre-written texts that you can send automatically to your contacts based on specific triggers

WhatsApp Business is a powerful tool for businesses to communicate with their customers and prospects. It allows you to create a professional profile, showcase your products and services, and send and receive messages from your phone or computer. But you can also set up automated messages on WhatsApp Business to save time and improve customer satisfaction.

Automated messages are pre-written texts that you can send automatically to your contacts based on specific triggers or conditions. For example, you can send a welcome message to new customers, a thank you message after a purchase, or an away message when offline. Automated messages can help you to:

  • Provide instant responses to common queries and requests
  • Build trust and rapport with your customers
  • Increase engagement and loyalty
  • Reduce manual work and errors

In this blog post, we will show you how to set up automated messages on WhatsApp Business in a few simple steps. You will need a WhatsApp Business account and the WhatsApp Business app installed on your phone. You can download them from the Google Play Store or the App Store if you don't have them.

‍Step 1: Open the WhatsApp Business app and tap the Menu icon (three dots) at the top right corner. Then, tap on Settings.‍

Step 2: Tap on Business Tools and then on Messaging Tools.

Step 3: You will see three types of automated messages: Away Messages, Greeting Message, and Quick Replies. Tap on the one that you want to set up.

Step 4: For each type of automated message, you can customize the following options:

  • Message: This text will be sent automatically to your contacts. Use placeholders like {1} or {2} to insert the contacts or your business name.
  • Schedule: This is when the message will be sent. You can send it constantly, on a custom schedule, or outside your business hours.
  • Recipients: This is who will receive the message. You can send it to everyone not in your address book, except specific contacts, or to only certain contacts.‍

Step 5: After configuring your options, tap Save to activate the automated message. You can also tap on Preview to see what it will look like.

That's it! You have successfully set up automated messages on WhatsApp Business. Now, you can sit back and let WhatsApp Business do the work. You can also monitor and manage your automated messages from the Messaging Tools screen. You can edit, delete, or disable them at any time.

But wait, there's more! This section will give tips and best practices for using automated messages effectively and avoiding common pitfalls.

  • Keep your messages short and simple. Avoid using jargon, slang, or abbreviations that might confuse your customers. Use clear and polite language that reflects your brand voice and tone.
  • Personalize your messages as much as possible. Use placeholders to insert the contact's name or other relevant information. This will make your messages more friendly and human.
  • Test your messages before sending them. Make sure they are working correctly and delivering the right message at the right time. You can use the Preview option or send a test message to yourself or a colleague.
  • Monitor your messages regularly and update them as needed. Check if your messages are getting positive customer feedback and achieving your goals. If not, you might need to tweak them or try something different.
  • Don't spam your customers with too many messages. Respect their preferences and privacy. Only send messages that are relevant and valuable to them. You can also ask for their consent before sending them any automated messages.

If you want to take your WhatsApp Business to the next level, check out **BotSpace** . BotSpace is a B2B platform that offers WhatsApp business solutions. They develop tools for businesses to automate customer support and engagement on WhatsApp. They build WhatsApp's business API through customer engagement software.

With BotSpace, you can:

  • Broadcast messages to your customers at scale
  • Create automated WhatsApp messaging workflows
  • Integrate WhatsApp with third-party software such as Hubspot, Razorpay, Shopify, BigCommerce, Zapier, etc. 
  • Grow your business faster with WhatsApp

BotSpace is trusted by both big and small companies around the world. They are based in Pune, Maharashtra, India.

You can visit their website bot.space for more information.

We hope this blog post was helpful for you. If you have any questions or feedback, feel free to contact us. And don't forget to share this post with your friends and colleagues who might benefit from it. Thank you for reading!

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