Schedule WhatsApp messages to make the most of the three billion active users and increase engagement and sales.
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WhatsApp is among the most popular messaging apps, with over 2 billion active users. WhatsApp enables sharing of text messages, images, videos, locations, and money.
To make use of all these helpful capabilities, you can schedule a WhatsApp message to wish someone a happy birthday or to remind your pals about upcoming events.
Alternatively, if you own a business, arrange payment reminders for the final day of subscriptions or cart reminders to your clients' WhatsApp accounts. It would be best to automate WhatsApp Business welcome messages to all new members and customers.
As it increases engagement and sales, scheduling WhatsApp messages is crucial for you. Ideally, two groups of users want to plan WhatsApp messages:
Let's check how to schedule WhatsApp messages on each WhatsApp platform.
Install the WhatsApp Message Scheduler app from the Play store.
Reminder: Multiple messages cannot be scheduled for the same time.
Read: You can Send 1000 Messages at Once on Whatsapp.
Scheduling WhatsApp messages on iPhone & iOS devices are more complex than on Android, despite Apple's assertions that it values customer privacy. However, you may schedule WhatsApp messages using Siri shortcuts.
Using the Blueticks extension for Google Chrome, you may quickly schedule WhatsApp messages on the WhatsApp web.
Let's now check the scheduling of WhatsApp messages for corporate users.
Based on two criteria, business users can schedule WhatsApp messages:
Based on the operating hours of your company, you can choose a particular timetable.
You cannot plan WhatsApp messages depending on the factors significant to your company using the WhatsApp Business App.
For instance, plan a WhatsApp welcome message for when a user joins your platform. Or, send a WhatsApp reminder to anyone who needs to remember to attend the event.
To address this issue on a global scale, WhatsApp introduced the WhatsApp Business API platform in 2018, enabling SMEs and major corporations to integrate WhatsApp directly with their systems and communicate with their customers on WhatsApp.
With the WhatsApp API solution, you may send and schedule WhatsApp messages on a massive scale. You may send messages straight from your CRM or database using WhatsApp APIs.
Let's check how to arrange and distribute WhatsApp messages systematically.
To send & schedule WhatsApp messages on a large scale, you'll need access to the WhatsApp Business API. There are two ways to gain access to the WhatsApp API:
If you choose Cloud API, a development team may be required to set everything up for you since Cloud API doesn't have an interface.
On the other side, BotSpace, a WhatsApp API provider (BSP), offers you a complete WhatsApp CRM with a specific Team Inbox to organize conversations. To use all the functionality of WhatsApp Business API directly through BotSpace, you must combine it with your WhatsApp Business API number.Â
Note:- All BSPs will follow these stages pretty much precisely. Depending on the features offered by different BSPs, some features may change. All of these features are accessible on Cloud API. Connect them to your systems to use them.
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For businesses looking to enhance their communication strategies, scheduling WhatsApp messages goes beyond simple "Away" messages or basic responses. With the development of tools and platforms like the WhatsApp Business API, companies can now automate customer interactions more effectively and streamline operations for improved customer satisfaction and engagement.
BotSpace offers an intuitive interface that simplifies the process of scheduling messages through the WhatsApp Business API. Here’s how to schedule a message using BotSpace:
1. Can I schedule WhatsApp messages directly in the standard WhatsApp Business app?
No, the standard WhatsApp Business app allows for basic "Away" messages but does not support advanced scheduling capabilities. For more sophisticated scheduling, you need to use the WhatsApp Business API or a third-party provider like BotSpace.
2. What are the main advantages of using the WhatsApp Business API for scheduling messages?
The main advantages include automation of large-scale messaging, integration with CRM systems, the ability to schedule personalized messages, and access to advanced customer engagement tools. The API provides flexibility for businesses to build seamless workflows that improve operational efficiency and customer satisfaction.
3. Is it necessary to have a developer for setting up the WhatsApp Cloud API?
Yes, integrating the WhatsApp Cloud API requires technical expertise. A developer is often needed to set up and maintain the API. However, platforms like BotSpace simplify the process with user-friendly dashboards that do not require advanced coding skills, making it easier for non-technical teams to schedule messages.
4. Are there any restrictions on the type of messages that can be scheduled?
Yes, WhatsApp has guidelines for message content, including commerce and policy compliance. Scheduled messages must follow WhatsApp’s approved use cases such as notifications, order updates, and reminders. Messages that violate these policies, such as unsolicited promotional content or spam, can lead to penalties or suspension of your account.
5. How can I measure the effectiveness of my scheduled WhatsApp campaigns?
Measuring the effectiveness of your campaigns involves tracking key performance indicators (KPIs) like delivery rates, open rates, response rates, and customer engagement metrics. BSPs like BotSpace offer comprehensive analytics tools that help you gain insights into how your messages perform. This data can be used to optimize your campaigns for better results. Additionally, collecting feedback from recipients can provide qualitative insights into the impact of your scheduled communications.
6. Can I schedule messages to different customer segments?
Yes, the WhatsApp Business API allows you to schedule messages for specific customer segments based on your criteria. By integrating with your CRM or using platforms like BotSpace, you can filter and categorize customers to send targeted messages that resonate with each segment.
7. How can I ensure my scheduled messages don’t come off as spam?
Personalization and timing are key. Tailor messages to include customer-specific information and send them at times when customers are most likely to be engaged. Avoid over-messaging, and always provide value in your communications, ensuring they are relevant to the recipient.
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Using several WhatsApp systems, you can schedule messages, as seen above. Please feel free to join a demo with our staff if you still have any questions.
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